VANCOUVER, June 18, 2004 ( - Health Canada and a handful of AIDS groups are running a new national HIV ad campaign targeting homosexual men which feature graphic black and white photographs of men apparently engaging in sexual acts.

The ads contain slogans like “He came inside me,”“I came inside him” and “He likes it Raw”. The phrase, “think again” is being used to try to convince more homosexual sex-partners to use condoms. The pornographic photographs are explicit and make no effort to spare the viewer the details of the sex acts. They will be run by Viacom Outdoor on billboards across the country. The giant Viacom corporation, which has been attempting to launch a US gay Cable TV channel, is known for posting increasingly explicit sexual billboard and bus shelter ads on its numerous venues across Canada.

Health Canada spokesman, Aggie Adamczyk, denied that the ads were from Health Canada and told that AIDS Vancouver had sponsored them using funding from Health Canada. The funding included at least $450,000 over three years. Adamczyk cited HIV/AIDS statistics in defending the decision to fund AIDS Vancouver and said that it was up to the individual funding recipients to decide what the money was used for.

When asked why Canadian taxpayers should be paying for pornographic advertising that encourages more men to engage in risky sexual activity Adamczyk said that the idea the ads were pornographic was a matter of “perception.” She praised them for their ability to target homosexual men, saying that they had been developed from a similar set of ads in San Francisco.

The CBC has supported the ads in an article chastizing Pattison Outdoor, the billboard advertising company for refusing to run them. Pattison Outdoor, owned by Vancouver business man Jim Pattison, said, “the messages and the visuals are inappropriate for our environment.” The CBC article complained that not only had Pattison Outdoor dared to refuse the ads, it accuses Pattison himself with the worse crime of being a social conservative. “In addition to being of the the country’s wealthiest men, Pattison is well known for his conservative political and religious views.”

CBCWatch, a website that monitors the CBC’s leftist, pro-homosexual and pro-abortion bias, said that in chastizing Pattison, they are ignoring the “broader community” in Canada which would be sure to be offended by such explicit homosexual material in public spaces. “CBC ignores the broader community that will be forced to view the ads. Community standards in advertising are not merely a reflection of local whims or fluctuating group standards.”

CBCWatch has been collecting data on CBC’s bias in favour of the homosexual agenda for some time. The article goes on, “It is hard enough for parents to explain regular television images to kids without getting questions like ‘What did he come inside him Daddy?’ or ‘What are they doing on that billboard?’”

Critics of HIV/AIDS Prevention campaigns have argued for years that such government funded campaigns are frequently used to promote acceptance of homosexuality and to desensitize the public to homosexual behaviour and culture, which is a heavy consumer of pornography.

In an eerie coincidence, the new Liberal Campaign slogan is the same as the homosexual ad campaign, “think twice.”

Read the CBC article defending the Health Canada posters:

Read CBCWatch article (Caution: includes links to the posters):

Contact Viacom at
See Media watch for guidance on making complaints about explicit advertising

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