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TORONTO, February 28, 2005 (LifeSiteNews.com) – Two weeks ago LifeSiteNews.com reported that Canadian Tire was standing behind its sponsorship of a controversial show called “My Fabulous Gay Wedding.” Since that time the corporate offices of Canadian Tire have been showered with calls, emails and faxes, not only from concerned patrons but also from local store owners who were confronted by customers. 

Susan Rogers, Senior Vice President of Canadian Tire Corporate Affairs, spoke with LifeSiteNews.com today to clarify the situation. Rogers admitted that the LifeSiteNews.com story was “completely accurate based on the information that you had been provided” by Canadian Tire. She added however that the information which was being sent out by Canadian Tire’s customer service representatives “was propagating a falsehood.”

“Canadian Tire is not a sponsor of this program in any way shape or form,” she said. “Our involvement was to allow the producers of this series to shoot one segment in a Canadian Tire store. We did not receive compensation for use of our facilities nor did we pay any money to the producers. Canadian Tire has not funded the (My Fabulous Gay Wedding) program or facilitated its production through any paid advertising.” 

Rogers said she was not certain how rigorous the consideration of the request to film the pro-gay ‘marriage’ show in the store was but she added, “I can tell you we’ll be much more diligent in the future.” 

Rogers apologized for the misinformation in the original customer response email. 

She added however, “Canadian Tire takes no position on the definition of family; we consider that a decision best left to Canadian society as a whole.” 

My Fabulous Gay Wedding, a six part series is to air on Global Television in May, one segment will include footage of Canadian Tire focusing on it’s gift registry. 

See related LifeSiteNews.com coverage:  Canadian Tire Stands Behind Sponsorship of ‘My Fabulous Gay Wedding’