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November 18, 2019 (LifeSiteNews) – For years Chick-fil-A has risen the fast-food ranks thanks in no small part to its proud Christian identity. But in a stunning reversal, the chicken restaurant announced Monday that it will end charitable donations to several Christian groups branded by pro-LGBT activists as “anti-gay.”

For years, LGBT activists have attempted to brand Chick-fil-A as “hateful” due to CEO Dan Cathy’s stated opposition to same-sex “marriage” and the company’s donations to social conservative groups such as Family Research Council and Focus on the Family. But while the company has no shortage of detractors in politics and media, the complaints have fallen on deaf ears among actual customers.

Chick-fil-A enjoys tremendous success and an overwhelmingly positive reputation due to its service as well as its charitable bent and volunteerism during tragedies and disasters. Furthermore, for all the “anti-LGBT” branding, many homosexual employees and customers have attested to positive, welcoming experiences at Chick-fil-A.

The chain’s steady success in the face of left-wing pressure campaigns – its sales have actually doubled since the boycotts began – would seem to have closed the matter, yet Bisnow reports that starting next year, Chick-fil-A will stop donating to Salvation Army, the Fellowship of Christian Athletes (FCA), and the Paul Anderson Youth Home in favor of refocusing its giving on the causes of education, homelessness, and hunger, through the organizations Junior Achievement USA and Covenant House, as well as to various community food banks.

All three of those organizations have been attacked as “anti-LGBT” for taking traditional biblical stances on homosexuality.

The company is framing the change not as an express disavowal of the previous recipients, but as part of a reorientation toward “critical issues in communities where we do business in the U.S.” But statements from company officials do appear to acknowledge a public-relations motivation, as well.

“There’s no question we know that, as we go into new markets, we need to be clear about who we are,” Chick-fil-A President and Chief Operating Officer Tim Tassopoulos told Bisnow. “There are lots of articles and newscasts about Chick-fil-A, and we thought we needed to be clear about our message.”

“We made multi-year commitments to [Salvation army and FCA] and we fulfilled those obligations in 2018,” a Chick-fil-A spokeswoman told Reuters. She did not answer whether pro-LGBT protests influenced the company’s decision.

The news was met with swift disapproval from various conservative and pro-family commentators:

Chick-fil-A’s latest move stands in stark contrast to the company’s defense of the so-called “anti-LGBT” donations as recently as May, when Chick-fil-A Foundation executive director Rodney Bullard and Chick-fil-A vice president of external communications Carrie Kurlander defended the good work all three organizations did for children.

“At the end of the day, the calling for us is to ensure that we are relevant and impactful in the community, and that we're helping children and that we're helping them to be everything that they can be,” Bullard said at the time. “For us, that's a much higher calling than any political or cultural war that's being waged. This is really about an authentic problem that is on the ground, that is present and ever present in the lives of many children who can't help themselves.”

Concerned readers can reach Chick-fil-A as follows:

Chick-fil-A CARES
P.O. Box 725489
Atlanta, GA 31139-9923

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