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BOONE, NC, June 12, 2015 (LifeSiteNews) – The Reverend Franklin Graham, son of Billy Graham, is advocating a boycott of businesses that promote homosexual “marriage.”

“Have you ever asked yourself: How can we fight the tide of moral decay that is being crammed down our throats by Big Business, the media, and the gay & lesbian community?” Graham posted on Facebook. “Tiffany’s started advertising wedding rings for gay couples. Wells Fargo bank is using a same-sex couple in their advertising.”

“But it has dawned on me that we don’t have to do business with them,” Graham concluded.

And he backed it up with action. “At the Billy Graham Evangelistic Association, we are moving our accounts from Wells Fargo to another bank.”

Franklin Graham is head of the Billy Graham Evangelistic Association, which reported net assets of $295 million, and income in 2014 of $107.7 million. While Wells Fargo is based in San Francisco, has become the second-largest bank in North Carolina since it acquired Wachovia. Graham is moving the Association's assets to BB&T, based in Winston-Salem.

Graham is also president of the Samaritan's Purse relief organization, which helps those in need, whether from natural disasters or from loss of business because of persecution by homosexual advocates.

Graham is moving Samaritan's Purse's assets, which distributed contributions and grants totaling $460 million in 2013, as well.

As for Tiffany's, their pro-homosexual policies have lost them a customer, too. “We don’t have to shop at Tiffany & Co.,” he wrote. “There are plenty of other jewelry stores.”

Graham posted, “This is one way we as Christians can speak out—we have the power of choice. Let’s just stop doing business with those who promote sin and stand against Almighty God’s laws and His standards.”

Graham hopes that if his boycott catches on, perhaps the gay agenda onslaught might be stopped, or at least slowed down. “Maybe if enough of us do this, it will get their attention,” Graham wrote. “Share this if you agree.”

A Wells Fargo ad features two lesbians learning sign language; in the final scene, they meet a young, deaf girl, signing to her, “We’re going to be your new mommies.” A voiceover says that Wells Fargo offers its services “For when Two becomes Three.”

Print ads feature not just a homosexual couple, but ads centered around homosexual “marriage.” One shows two homosexual men holding a child (a boy), with the caption: “'Gay' Reflects Our Company's Values.”

On radio talk show “Washington Watch with Tony Perkins,” Graham explained, “I'm not going to do business with a business promoting sin. As Christians, we don't have to do business with Starbucks, with Nike, with Wells Fargo, with Tiffany's that are promoting a gay lifestyle.”

Click “like” if you want to defend true marriage.

Wells Fargo Bank issued a statement in response, saying, “Wells Fargo’s support for the LGBT community aligns with our broader commitment to diversity…to hire, develop and retain diverse team members.”

Disregarding Franklin Graham's sentiments, the bank wrote to MSNBC, “Our advertising content reflects our company’s values, and represents the diversity of the communities we serve.”

Corporate America has aggressively targeted homosexual consumers in recent years. Companies such as Kindle, Marriot, Chevrolet, and Target have specifically created ads appealing to homosexual customers. Minnesota-based food giant General Mills, which manufactures Cheerios, has publicly come out against a traditional marriage amendment in Minnesota.

Nearly 100,000 people on Facebook have agreed with Franklin Graham's post by “liking” it, and nearly 50,000 shared his post. Many of the nearly 15,000 commenters said they would heed Graham's call to move bank accounts.

On Twitter, where Graham also announced the boycott, many wrote supportive tweets, saying they will follow suit. “Yes, I have moved mine to another bank,” wrote one Twitter customer. “Not a lot, but it will add up. It’s time to move in unison!”

Graham qualified his call for a boycott to just those businesses that blatantly promote homosexuality. He explained that he is not against companies that hire or serve homosexual customers. “There’s lots of businesses out there that do business with gay people. That’s fine,” Graham said.

Graham encourages Christians to stop patronizing businesses “that use shareholders’ advertising dollars to promote homosexuality…a godless lifestyle.” He reasoned, “A bank should be promoting the best interest rates they’re going to give me and what they can do for me as a business. But they should not be trying to get into a moral debate and take sides,” Graham said.

When interviewed by the Observer, Graham said he plans to compile and publicize a list of companies that feature same-sex couples in their advertising. “I want people to know,” he said.

Franklin Graham recently also called for Christians to pray for the U.S. Supreme Court justices, to support traditional marriage later this month, in what could become a landmark case not only legalizing homosexual “marriage,” but making it a civil right, enforceable by the federal government with penalties against organizations which believe in natural marriage.

Franklin's father Billy Graham urged North Carolina voters in 2012 to support an amendment to the state constitution banning same-sex “marriage,” calling the gay lifestyle a sin.