March 23, 2015 (LifeSiteNews.com) — Heroic Media announced a strategic collaboration with the National Institute of Family and Life Advocates (NIFLA) to save more lives of unborn children and save more pregnant women from the hurt of abortion. Heroic Media will help NIFLA’s member Pregnancy Resource Centers (PRCs) and Pregnancy Medical Clinics (PMCs) reach more mothers in local communities who are contemplating abortion.
Approximately 1,000,000 women choose to abort their children each year in the United States. Heroic Media uses television, the Internet, and billboards to run advertisements that connect women to life-affirming organizations such as Pregnancy Resource Centers, Pregnancy Medical Clinics, and Adoption Agencies. In 2014, Heroic Media achieved over 300,000 responses to its ads. Results in numerous states show that life-affirming advertising campaigns can significantly reduce the number of abortions.
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Thomas Glessner, J.D., President of NIFLA said, “I have spent much time looking for the right organization, one that promotes the life-saving work of our membership, to work alongside NIFLA. After researching the options available, I believe that we have found the right partner in Heroic Media.”
“We are very excited about the opportunity to offer our 10 years of pro-life marketing expertise to NIFLA’s members,” said Joe Young, Vice President of Operations and Strategic Initiatives for Heroic Media. “Our ad campaigns help Pregnancy Resource Centers and Pregnancy Medical Clinics be more effective at connecting with abortion-minded and abortion-vulnerable women so that those women can get the support they need to make a decision to choose life for their unborn children.”