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OTTAWA, Ontario, November 4, 2013 (LifeSiteNews.com) – November is National Adoption Awareness Month, and Adoption in Canada, a project of the national pro-life organization LifeCanada, will work to spread the message that adoption can be a positive, loving choice.

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The goal for the Adoption in Canada project is to raise awareness of adoption choices for women facing unplanned pregnancies and challenge the portrayal of adoption in media and society. Their website has information on adoption, as well as testimonies from adopted children and birth mothers.

“Too often lately, we are seeing media stories about past and present abuses in relation to adoption, and that is not what the vast majority of adoptions represent today,” said Anastasia Bowles, the Project Director for Adoption in Canada.

In Canada, less than 2% of single women facing unplanned pregnancies will choose adoption. “We have to ask why those numbers are so low,” said Bowles. “Are women being deterred by all the negative stories about adoption? Are they getting all the facts about adoption today? Adoptions now are very different from what they used to be.”

“There is a strong anti-adoption movement out there in both traditional and social media,” adds Bowles. “We are concerned about the impact that might be having on adoptive families and on women who have chosen, or who may consider choosing, adoption.”

The project intends to use social media, as well as advertisements in various outlets to spread their message. “We need to ensure that the many positive stories about adoption are being heard,” said Bowles.

Through November, Adoption in Canada hopes to raise awareness about choices in infant domestic adoption and to support birthparents who have made that choice. “These people deserve compassion and support, not judgment,” Bowles said. “We hope to see more of the many positive stories about adoption, so people will know that adoption can truly be a loving, positive choice.”

For more information on LifeCanada's adoption campaign, visit AdoptioninCanada.ca.