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November 7, 2017 (LifeSiteNews) – In what has to be the most shameless marketing strategy in recent history, a Planned Parenthood Twitter account called PP Black Community, tweeted a “scary stat” on Halloween morning: “If you're a Black Woman in America, it's statistically safer to have an abortion than to carry a pregnancy to term or give birth. #Scary Stats.”

What's truly scary is that an organization that prides itself on its message of empowerment and inclusion is fear mongering young minorities with the exact opposite message of empowerment and inclusion. Planned Parenthood is convincing young Black women that they are not equipped to give birth. They are telling them that abortion is a safer option. They are saying if they choose to be mothers, they will most likely die.

Interestingly, this message is coming from the nation’s largest abortion business.  It’s an obvious and malicious hard sell to minorities whose neighborhoods are already invaded by abortion clinics. They may as well push them over the edge.

If Planned Parenthood’s intent was to bring attention to the disproportionate amount of maternal deaths and the lack of quality healthcare for Blacks compared to Whites, then they failed bigtime. Instead their message sounded something like, “Let us kill your baby before your baby kills you”.

Ironically, they take zero responsibility for any inequality of healthcare despite the fact the Planned Parenthood clinics abound in minority neighborhoods and that abortion clinics in general are notoriously under or unregulated. Look no further than convicted murderer and former abortionist Kermit Gosnell in West Philadelphia as an example of unregulated abortion clinics in Black neighborhoods.

Evangelist Alveda King, Director of Civil Rights for Unborn Children and niece of Martin Luther King, had something to say about the Planned Parenthood Black Community message to young women.

“Mother Teresa saw abortion as the greatest example of poverty.  ‘It is a poverty,’ she said, ‘to decide that a child must die so that you may live as you wish.’ Abortion is a civil wrong. The pro-life movement stands for justice and is ‘the new civil rights movement.’ What ‘Blacks’ were for the Civil Rights Movement of the 60s, the unborn are for the Civil Rights Movement of today.”

She was not alone in her condemnation. Twitter blew up with backlash from people who saw right through the condescending message disguised as concern to black women.

But PP Black Community simply doubled down.

I am not sure what the image of female rapper, Cardi B, saying, “I feel so damn powerful.” was supposed to convey. But, those who promote the message of abortion through the use of fear are not promoting anything at all that empowers women. In fact, it is quite the opposite. Hopefully most people will be “woke” enough to realize that it’s not compassion or concern for minorities that motivates Planned Parenthood to “help” women.

Victoria Gisondi is Public Outreach Associate for Priests for Life, the world's largest Catholic organization focused exclusively on ending abortion.