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Opinion
The US government paid mainstream media outlets to promote the COVID shot
TheBlaze reported that the Department of Health and Human Services (HHS) paid 'hundreds of news organizations' to advertise for COVID vaccines as part of a 'comprehensive media campaign.'
(Brownstone Institute) — After releasing my three-part series earlier this year showing how multiple media outlets refused to platform dissent on the COVID vaccine, I was asked on multiple podcasts why this was the case. Ideological groupthink, fear of exacerbating institutional distrust, and financial motives were on my list of potential explanations, but I did not have concrete evidence.
As I highlighted in my first piece, the responses I got from editors claiming their publication’s “pro-vaccine” allegiance was quite jarring. More than anything else, a publication should be “pro-truth” – whether that means highlighting the astounding benefits of a therapeutic or exposing its serious side effects. The idea that a whole media corporation would take a firm stance on a novel, experimental product is antithetical to the core purpose of journalism.
As I’ve said many times before, we are a pro-vaccination newspaper, and personally I just wish everyone would get vaccinated already.
Editor response to Rav Arora’s story proposals on vaccine risks
As it turns out, mainstream media’s nearly monolithic coverage of mRNA vaccines and other COVID measures can be at least partially explained by a clear financial interest. Recently, independent journalist Breanna Morello – who left Fox News because of draconian vaccine mandates in New York City – alerted me to a FOIA request filed by the conservative media company TheBlaze, which found a number of major media outlets were paid to promote the COVID vaccine.
Such venues included the Washington Post, Los Angeles Times, NBC, CNN, Fox News, and several others. TheBlaze’s report received little coverage – even in conservative media (perhaps because some of those outlets were also paid by HHS) ideologically predisposed to criticize government-fueled narratives on the pandemic. As TheBlaze reports:
Hundreds of news organizations were paid by the federal government to advertise for the vaccines as part of a ‘comprehensive media campaign,’ according to documents TheBlaze obtained from the Department of Health and Human Services. The Biden administration purchased ads on TV, radio, in print, and on social media to build vaccine confidence, timing this effort with the increasing availability of the vaccines.
During the vaccine rollout, the Biden administration made a number of efforts to bolster vaccination rates. The U.S. Department of Health and Human Services’ COVID-19 Public Education Campaign states they employed “both paid advertising and media interviews, presentations, radio/TV tours, and other public events to educate people about the importance of vaccination.”