A reason was not given reason for Bill Abbott’s exit and no replacement was announced. Hallmark said that it was 'more important than ever that we find relevant new ways to grow our business.'
'The Crown Media team has been agonizing over this decision,' said Hallmark's CEO, while the vice president for public affairs insisted that 'we celebrate all families.'
'Parents need to know they could now come face to face with the LGBT agenda when they sit down to watch the Hallmark Channel,' the pro-family group warned.